Wednesday, May 03, 2006

PRESS: Men's Health April 2006


SERIOUSLY TWISTED

Yoga: you get fit, surrounded by ludicrously flexible, deep-breathing women in compromising positions—what’s not to like? Well, your outfit for a start. That’s where Yogurt Activeculture saves you. With cheeky slogans like ‘Convert’, ‘Enlighten Me’ and ‘Stay Tuned’, you get the benefits of yogi wellbeing without looking like one. And they’ll donate $1 to charity for every item sold. Now that’s enlightened!

The Rules:
1) Do wear clothing that is technically geared towards activity, but…
2) Do have some fun with it; you don’t need to sport a swoosh to work out.
3) Don’t think you can’t double-up your gym shirt—if it’s cool like this one—with a pair of jeans on the weekend.

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